The year is now at an end In a short few days wrappers will become refuse, turkey dinners demolished and the full awfulness of sock drawers will be explored on Christmas day.
2018 has been somewhat kind to he Queen, getting 17 commitments albeit from familiar faces. The fact that there are new orders is a sign that the market still sees value in the Queen as a product but for how long and at what price.
Whether we like it or not, every product big, small, simple or complicated is subject to the 3 pillars of popularity.
Is it Fast?
Is it Good?
Is it Cheap?
Fast meaning how fast can we get it, Good meaning how good or how much better it is and Cheap meaning is the price attractive.
All products have only a combination of 2 out of 3 Only a very, very few good products have all 3 in good measure and their success is entirely based on the continuation of that paradigm. Any product that has less than 2 is obviously not popular.
Now we can argue about what this means relative to our internal processes or our product, but the rule isn't about what the manufacturer sees but what the Customer thinks of it and it is this opinion that makes the product popular.
Take the 737,
It is a Good Product. In fact it is arguably the Best.
It can be obtained in significant quantities in relatively short periods of time.
It is financed and priced attractively offering its buyers an opportunity at making profits.
Is the same applicable to the 747?
How could you apply these rules to something like this and where would you begin?
I have always speculated on here what improvements should be sought after in airplane terms and based solely on my perspective. Maybe more range or better operational efficiency, or lower cost of operation. There are a plethora of different things that could be pursued provided there is a will to do it.
Perhaps this isn't a question we here should answer. Those involved with this airplane program will know better, but as always we can only speculate with fervor.
As for the future, it may turn out not to be as cut and dried as we imagine. A new customer, placing a big order sparking rumors of a rate increase, newer models, and a brighter outlook This is what the program needs but not necessarily what will be obtained in the end.
Lets see what else the future will bring, if anything at all.
2018 has been somewhat kind to he Queen, getting 17 commitments albeit from familiar faces. The fact that there are new orders is a sign that the market still sees value in the Queen as a product but for how long and at what price.
Whether we like it or not, every product big, small, simple or complicated is subject to the 3 pillars of popularity.
Is it Fast?
Is it Good?
Is it Cheap?
Fast meaning how fast can we get it, Good meaning how good or how much better it is and Cheap meaning is the price attractive.
All products have only a combination of 2 out of 3 Only a very, very few good products have all 3 in good measure and their success is entirely based on the continuation of that paradigm. Any product that has less than 2 is obviously not popular.
Now we can argue about what this means relative to our internal processes or our product, but the rule isn't about what the manufacturer sees but what the Customer thinks of it and it is this opinion that makes the product popular.
Take the 737,
It is a Good Product. In fact it is arguably the Best.
It can be obtained in significant quantities in relatively short periods of time.
It is financed and priced attractively offering its buyers an opportunity at making profits.
Is the same applicable to the 747?
How could you apply these rules to something like this and where would you begin?
I have always speculated on here what improvements should be sought after in airplane terms and based solely on my perspective. Maybe more range or better operational efficiency, or lower cost of operation. There are a plethora of different things that could be pursued provided there is a will to do it.
Perhaps this isn't a question we here should answer. Those involved with this airplane program will know better, but as always we can only speculate with fervor.
As for the future, it may turn out not to be as cut and dried as we imagine. A new customer, placing a big order sparking rumors of a rate increase, newer models, and a brighter outlook This is what the program needs but not necessarily what will be obtained in the end.
Lets see what else the future will bring, if anything at all.
No comments:
Post a Comment